Create a polling campaign tag
Now that you have your live poll or social signals polling template, the next step is to set up your campaign. The campaign is where you'll create the URLs you need in your email to collect your poll data.
Set up your Campaign
Select Campaigns in the top menu and then choose the New Campaign link.
Enter a name for your campaign and select Create.
Choose the + icon to Create new mailing and TAG, then find the green arrow Polling option in the Contextual group.
In the Polling modal, start with entering a mailing name. Next, enter a description for your tag.
In the next step, select your polling template.
Your final step to create your polling links is to include the URL for your landing page. This URL will become part of the redirect in your Litmus Personalize polling tag that can count your subscribers' total clicks. You also have the option to set up a landing page for each poll option.
Once you've included your landing page URL, select Generate tag in the lower right corner. Your Litmus Personalize tag code is ready for you to insert in your email! Copy the tag code from the final step or you can access it in your mailing under Campaigns.
IMPORTANT: If you edit your template or want to change templates, you cannot update an existing mailing tag. You will need to create a new campaign with your new or edited template.
Add multiple landing pages
You have the option for each poll option to direct to a different landing page. To set this up, in step 4 select the Use multiple landing pages checkbox. You will have one landing page option for each answer choice you set up in your template.
Once you've included all your landing page URLs, select Generate tag in the lower right corner. Your Litmus Personalize tag code is ready for you to insert in your email! Copy the tag code for each answer from the final step or you can access it in your mailing under Campaigns.
Cumulative social signals campaigns
A cumulative social signals campaign shows the aggregate total of multiple links clicked in your email in just one image. For example, you're running a sale and you have multiple CTAs in your email taking people to the sale landing page. Your cumulative social signals campaign will count all of the clicks to all of the CTAs to show something like "X number of people are checking out this sale!"
If you want to use the same link multiple times in your email, your template only needs one answer and you will set up the campaign to just have one landing page. Use your image source once in your email, but use your href link as many times as you need in the email.
If you have multiple different landing pages (for example, it's a site-wide sale and you're featuring several different products), then you'll need to make sure and set up your template to have the same number of answers as you have landing pages. Then when you create your campaign, you'll want to select the multiple landing page options to create tags for all of your landing page links. Once you have all your tags created, you only need to use the image source once. That will be your image that shows the aggregate total. For all of the other links, only use the href link part of the tag, not the image source (img src).