Litmus Personalize Pro overview

Litmus Personalize is a powerful open-time personalization marketing platform that embeds with your current email HTML to display the most relevant, highest converting, and up-to-date content at the moment an email is opened. 

Litmus Personalize Pro gives marketers everything they need to move from sending manual static campaigns to fully personalized and optimized emails that present engaging and relevant content personalized to each individual recipient.

A solution for every occasion

Using Litmus Personalize Pro, you can personalize based on context such as the recipients' location, weather, time or social at the time of open.

Uniquely personalize every email without added manual work

  • Get inspired in your account with a robust gallery of new ways to stand out in the inbox, by ensuring every email results in an exceptional, highly personalized subscriber experience.
  • Move beyond basic segmentation and achieve true personalization at scale with advanced rules and targeting.
  • Pull the latest data from your CRM, product feeds, and more to automatically generate endless email variations from a single HTML tag.

Deliver the right message at the right moment with every email send

  • Break past the limitations of personalizing emails at the time an email is sent.
  • Create compelling, relevant email content that populates in near real-time based on subscriber conditions like open time, location, and weather.
  • Build urgency in time-sensitive messages to encourage subscribers to take action.

Deliver live images, every open, every time

Traditionally, images are updated statically at the time of send. With live images, they are selected and presented at the exact time the recipient opens the email. The images are served in under 400 milliseconds depending on the feed. This means you’re always delivering the most up-to-date, relevant content—no matter what time of day your email is opened.

Screen captures of Litmus Personalize options in emails showing various personalization options

Still have questions? For more information, please contact us.

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